Facebook introduced last week it is opening itsAudience System SDK Beta Program, giving application developers and publishers early entry to its upcoming SDK.
Why marketers should care
Facebook’ s Audience System platform allows brands and marketers to push their Facebook advertisement campaigns beyond the social media system. Having early access to an Target audience Network SDK Beta program provides publishers and developers a head-start to using the new tool — it will offer them a chance to supply feedback on how the SDK could be improved before its launch.
“ The input all of us receive from our developers and marketers is a valuable part in constructing and improving our solutions, ” wrote Facebook on its Creator blog announcing the beta system. Facebook says input from customers helps its team determine problems and create new features.
According to Facebook, Audience Network SDK beta users will have first-look entry to the platform’ s latest advertisement formats and tools, and will be capable to use them immediately from the app. Amongst some of the features in the latest beta version, five. 0 , are a reporting stream for Native Ads, multi-process assistance for Interstitial and Rewarded Movie formats, a new Interstitial design just for Mobile App Install ads.
Facebook has launched the particular beta program approximately one month before the official roll out.
Read more about the Audience Network SDK beta program
- Designed for publishers and developers interested in signing up to the beta program, Facebook distributed a link to its Business Manager site .
- Those accepted to the beta program can earn Fb advertising credits and connect with various other beta testers in a closed creator community.
- Facebook desires the official roll out for the SDK to occur around mid-November.
About The Author
Amy Gesenhues is Third Door Media’s Common Assignment Reporter, covering the latest information and updates for Marketing Property and Search Engine Land. From this year to 2012, she was a good award-winning syndicated columnist for a number of every day newspapers from New York to Tx. With more than ten years of marketing administration experience, she has contributed to a number of traditional and online publications, which includes MarketingProfs. com , SoftwareCEO. com , plus Sales and Marketing Management Mag. Read more of Amy’s articles.
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