Creating helpful and engaging content is an important part of search engine optimization (SEO) and backlink today.
While it usually feels fun and exciting in the beginning, it can get a monotonous task that you fear. I mean, no matter how interesting a topic may be, can you really find a way to write something appealing that hasn’ t already been created a thousand times?
You are able to, if you approach it with the correct perspective.
The problem is that the perspective is likely flawed because you, in contrast to many in your audience, are engrossed in the topic on a daily basis.
The key is to get out and look in it from a fresh perspective. Ignore what you know, and see it the way in which an outsider would.
Fortunately, that doesn’ t need a concussion or mind-altering drugs. It just requires you to spend some time learning how outsiders think plus talk about your industry, and, whilst there are a lot of tools designed specifically for obtaining actionable keyword data, we’ lso are going to look at a different approach these days.
This is a more human being approach that may turn up some possibilities other tools may miss.
This approach isn’ t at all times as straightforward as others due to the fact you’ re not necessarily digging upward specific keywords to target. Instead, you may be looking at the thought process used by your own audience and using it to create articles that answers their questions plus solves problems .
Let’ s look at a number of locations to find these new content suggestions.
[ Read the full article on Search Engine Land. ]
Opinions expressed in this post are those of the guest author rather than necessarily Marketing Land. Staff writers are listed here .
About The Author
Jeremy Knauff is the founder of Spartan Media , an electronic marketing agency in Tampa, Fl. He’s also a proud father, spouse, and US Marine Corps experienced. After 18 years in the electronic marketing industry, he’s learned a few things, and today, while still serving their clients, he’s working to share their knowledge with the industry to help a lot more people.
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