One of blockchain ’ s main promoting points is that all of its dealings are public. Even in private blockchains, transactions can be public to all from the participants in that network.
But that can also be a major disadvantage, since many kinds of transactions need to stay private because of the financial terms, the particular competitive strategy, the personal info or even other reasons.
An Estonia-based startup is now out with a probable solution. Lightstreams has launched the blockchain network with a new Permissioned Prevent protocol that employs smart agreements to grant, block or revoke access to content for specific customers.
“ The blockchain is broken at the moment in terms of personal privacy, ” said Lightstreams CEO/founder Jordan Smolenski in a statement. “ It’ s simply too public. ”
[Read the full article on MarTech Today.]
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