Here’ s our summarize of what happened in online marketing nowadays, as reported on Marketing Land and other places across the web.
From Marketing Land:
- LiveRamp’ s IdentityLink pertaining to TV is now offering addressable TELEVISION targeting through its first merchant – Adobe
Aug 6, 2018 by Craig Levine
The integration enables Adobe customers to upload their own customer lists and get the coordinating cable subscriber IDs, for advertisement targeting through a cable service.
- 8 ways to leverage GDPR for the agency
August 6, 2018 by Digital Advertising Depot
The General Data Security Regulation, or GDPR, can be a fairly daunting concept for small plus medium-sized businesses, including marketing companies. But while GDPR may really feel a little like red tape, the new laws are made to help build trust with clients and provide a better user experience.
- 3 attribution considerations just for B2B lead generation
Aug 6, 2018 by Manny Rivas
Contributor Manny Rivas breaks down three attribution modeling principles and discusses the paid credit score metric to help marketers better realize their marketing campaigns.
- 3 free tools in order to comprehensively test page speed
Aug 6, 2018 by Marcus Miller
Factor Marcus Miller outlines how to use a few free tools that test web page speed and work to turn your blog into a lean, mean, speedy combating machine.
- The ultimate guide to using Msn Webmaster Tools — Part one
Aug six, 2018 by Christi Olson
Contributor and Bing Chief Evangelist Christi Olson kicks off a multipart series on Bing webmaster equipment. If you are new to Bing’ s site owner toolset, this detailed guide can get you started and on your way to higher rankings on Bing.
- Reddit’ s upgrade is driving higher engagement prices, but will it deliver more marketers?
Aug six, 2018 by Amy Gesenhues
The company’ s VP associated with brand partnerships, Zubair Jandali, provides insight into Reddit’ s first upgrade in more than a decade.
Recent Headlines From MarTech Today , Our Sister Site Dedicated To Marketing and advertising Technology:
Online Marketing Information From Around The Web:
If you liked Marketing and advertising Day: Reddit gets a face lift, LiveRamp’ s IdentityLink, GDPR & more by Debra Mastaler Then you'll love Marketing Services Miami