Content breakthrough platform Outbrain is boosting the brand safety, with its recent statement of a partnership with ad-quality dimension firm Integral Ad Science (IAS).
Previously, VP associated with Product Marketing Dennis Yuscavitch informed me, his company offered a more restricted protection. When marketers offered their particular content on Outbrain’ s on the internet grid, which provides content “ you may even like” at the bottom of articles, they might also embed a pixel through IAS, Double Verify or Moat. Here’ s a typical Outbrain content material discovery grid:
If you liked Outbrain adds IAS integration to contextually shield for brand safety by Barry Levine Then you'll love Marketing Services Miami