Facebook’s ‘Keyword Snooze’ feature will allow users hide posts with particular words or phrases for thirty days

Facebook is looking for new methods to give users more control over the information they see in their News Give food to. Today, the company announced it is examining a new “ Keyword Snooze” function that will allow users to snooze blogposts with selected keywords or key phrases for a 30-day period.

“ If you choose to ‘ snooze’ the keyword, you won’ t discover posts in your News Feed that contains that exact word or term from any person, Page or Group for 30 days, ” writes Information Feed Product Manager Shruthi Muraleedharan, on Facebook’ s news blog .

While organic content through friends, Pages and Groups is going to be impacted, Facebook confirmed with Advertising Land that the Keyword Snooze function will not apply to ads in the Information Feed.

Since this really is still in testing mode, not every users are able to snooze keywords at the moment. Per the announcement, those who have entry to the option will find it in the higher right-hand menu of a post (where the three dots are located).

The feature sounds nearly the same as Twitter’ s “ muted words” option — but on Fb, it will only last 30 days. For quite a while now, users have had the option to cover posts from individuals and web publishers and “ snooze” people with regard to 30 days. This is the first time Facebook offers played around with letting customers hide content that includes specific phrases or phrases.

Fb is promoting the feature in an effort to prevent TV show, film or showing off event spoilers, but , with the forthcoming elections looming, there’ s an excellent chance many will be snoozing a lot more politically billed keywords versus wanting to hide “ Antman and the Wasp” spoilers.


About The Writer

Amy Gesenhues is 3rd Door Media’s General Assignment Media reporter, covering the latest news and improvements for Marketing Land and Internet search engine Land. From 2009 to this year, she was an award-winning syndicated columnist for a number of daily newspapers through New York to Texas. With more than 10 years of marketing management experience, this wounderful woman has contributed to a variety of traditional plus online publications, including MarketingProfs. com , SoftwareCEO. com , and Sales plus Marketing Management Magazine. Read more associated with Amy’s articles.

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